Celebrate Rothrock Week with Pride—and a Free Bumper Sticker!
LEWISTOWN — The Juniata River Valley Visitors Bureau is proud to kick off Rothrock Week, a celebration honoring our hometown hero Dr. Joseph T. Rothrock, the Father of Forestry in Pennsylvania. Born and raised in McVeytown, Dr. Rothrock’s influence on forest conservation is still felt today throughout the state—and especially in the scenic beauty of Rothrock State Forest, named in his honor.
To celebrate, the visitors bureau designed a special edition bumper sticker that proudly displays the correct Mifflin County pronunciation of “Rothrock”—“Row-throck,” not “Raw-throck” like some folks might say.
“It’s a fun and local way to show off both your environmental pride and your Mifflin County roots,” said Jenny Landis, executive director of the Juniata River Valley Visitors Bureau.
These free bumper stickers will be available for pickup at the visitors bureau office, just in time for Earth Day (Tuesday) and Arbor Day (Friday), the perfect time to honor Dr. Rothrock’s conservation legacy and recognize the natural assets we treasure here in the Juniata River Valley.
Rothrock Week is a great opportunity to explore the outdoors, plant a tree, or simply reflect on the importance of preserving our forests.
“Swing by, grab a sticker, and help us spread the word the Mifflin County way—it’s “Row-throck,” and we’re sticking to it!,” said Landis.
For more information or to pick up your bumper sticker, visit the office at 1 W. Market St., Lewistown or call (717) 248-6713.